With WhatsApp being the most-used messaging app in Pakistan, Clinics that treat it as a real marketing channel — not just a place to answer questions — consistently outperform those that don’t.
Set Up WhatsApp Business Properly
- Switch to a WhatsApp Business account: it unlocks a catalog, quick replies, and business profile info regular WhatsApp doesn’t have.
- Build a product/service catalog: let customers browse without leaving the chat.
- Set up automated greeting and away messages: so no customer message goes unanswered, even outside business hours.
Grow Your Broadcast List the Right Way
- Always ask permission first: add customers to your list only after they opt in — this keeps engagement (and delivery) high.
- Segment your list: group customers by interest or purchase history so your messages stay relevant.
- Don't over-message: one or two valuable messages a week beats a daily message that gets muted or blocked.
Use WhatsApp for More Than Just Sales
- Send order confirmations and updates: proactive updates reduce “where is my order” messages significantly.
- Ask for reviews after a purchase: a friendly follow-up message is often the easiest way to collect real customer feedback.
- Share your Findpk listing link: make it easy for satisfied customers to refer friends straight to your verified profile.
Ready to put this into action?
Pair your WhatsApp presence with a discoverable online profile so new customers can find you in the first place. List your business on Findpk free or browse the directory.
Author: drsalah
co-founder